When it comes to measurement, we know marketers want insights that prove their media efforts, eliminate waste, and provide actionable recommendations. Cuebiq’s platform Clara does all of this, providing marketers with the tools they need to increase their return on ad spend. With Clara, marketers can:
Understand how your marketing activations are changing consumer behavior and how to decrease your cost per incremental visit.
MeasurementSharpen your marketing strategies and reduce ad waste by targeting customers that are more likely to convert based on their offline behaviors.
AudiencesGuide your media planning & buying decisions and brick-and-mortar strategies with 100% first-party location data.
Visit Intelligence
Cuebiq’s post campaign analysis provided a wealth of insight. The data illuminated key metrics such as the overall lift of the campaign, which days and hours were the most effective, what other brands and stores the retailer’s customers frequent, and more. Our client was extremely impressed by the results and is looking forward to implementing Cuebiq’s benchmarks to measure future campaigns.
April Weeks
VP Media Strategy Operations
Centro
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